As we all know there is an option in “Creative” part in Power Editor that you can put the URL of your website.
The purpose of this is to display your website address and nothing more.
So what if you can make it useful?
Instead of just showing your website address.
You can do this.
You can put a CALL TO ACTION instead of just showing your website URL.
This way you are suggesting to people (that will see your ad) to make an action.
Pretty cool right?
I have done this many times to my ads and it works great.
Here are some.
Hope it helps!
Please don’t hesitate to share if you find it useful.