I’m happy when I saw Jon Loomer’s post about the New Facebook Ads Manager because one of the account of my client is already in a platform so I’ve been using it for a about 2 weeks now.
I also feel blessed about this because I think I was one of the few that experienced it early.
It has been confusing for me at first but I eventually cope up with it but still need to learn more.
As Facebook Ads Manager has a new look, so as with the Power Editor that will soon be rolled out too and in this post I will share a few of it.
Now in the New Facebook Ads Manager click Power Editor
Ok here is the new look don’t get so surprised 🙂 (click image to enlarge)
What can you say about the new look?
At first it is also confusing for me but with a little testing and discovery I’ve gotten a little used to it.
Power Editor has now a top navigation and looks like this.
- Manage Ads (default)
- Audience – Now you can easily create new custom or a WCA
- Image Library- This is new and cool addition in Power Editor, it let’s you see all the images you have used in your ads
- Reporting – This is like the reporting from the old Power Editor
- Page Posts – Now you can easily create a page post and the so called unpublished post
- Tools- let’s you navigate to other link (I’ll show you later)
Some links existed before, just in a new location.
Let’s look now on the new platform.
As you can see there is no label now for Ad sets and Ad that we usually see at the top but only Campaign.
That’s because it was put on the Side.
You can also now see an overview of your campaign on the other side which I think is so useful when you want to search a certain Campaign.
2. For Adsets
Maybe you’re wondering how you can edit your adset now, it was also my problem at first. And to save you from that here’s how.
Select an Adset, tick the check box
Click the”pencil icon” at the right corner
And a new window will slide from the right and it will be like this
Just scroll down for more of the adsets.
3. For Ads
Just like in Adsets to edit your Ad, select an Ad
Then click the “pencil icon”
Then it will be like this. It was really cool because it is now easy to see the image of the ad without the hassle of adjusting the height(in the old Power editor).
Now let’s go with another Top Nav “AUDIENCE”
AUDIENCE – easily create new custom or a WCA
Nothing new on this
IMAGE LIBRARY- this is new and cool
This is how it look like (sorry for the blurred ones just want to kept something for privacy)
Here it is
With Tools you can easily go to these links.
And that’s it. Hope with this brief walk-through helps you.